Cultiver Envy™

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Sur les deux hémisphères, sur trois continents, les producteurs sont particulièrement fiers de leurs pommes Envy, qui sont cultivées avec le juste équilibre et de la patience.

Méthodes de culture

Envy™ est née en utilisant des méthodes naturelles de sélection végétale, en croisant les variétés Braeburn et Royal Gala. Nous avons tiré pleinement parti de ce que la nature a de meilleur à offrir. Le résultat est un pur délice, un plaisir intense comme aucun autre.

Une équipe de producteurs talentueux triés sur le volet qui sont simplement tombés amoureux après la première bouchée et qui ont planté des arbres dans des terroirs de premier choix, en utilisant les méthodes de culture les plus performantes pour proposer une pomme supérieure du champ au magasin.

Nos producteurs dans ces collectivités rurales ont les mêmes techniques de culture respectueuses de l’environnement qui font l’envie de notre industrie. La production fruitière intégrée, ou PFI en abrégé, mais ils préféreraient l’appeler « bon sens ». C’est une différence que vous pouvez goûter dans nos pommes, peu importe d’où elles viennent.

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Mise en avant d’un des nos producteurs

MARK GORES

Lake Chelan, Washington

“It’s all about the lake and the environment. The lake goes back into the Cascades for 55 miles. It’s all glacier-fed. The snow melts and continues to be pristine.”

Rencontrer nos producteurs

En savoir plus sur les hommes et les femmes qui cultivent les pommes Envy™.

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Philip Greer

Hawkes Bay, New Zealand
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Brenton Roy

Yakima Valley, Washington
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Mark Gores

LAKE CHELAN, WASHINGTON

Philip Greer

Hawkes Bay, New Zealand
I was introduced to Envy 6 years ago. So we were pretty much the first to have a taste of these things. One bite and you’re hooked. It’s amazing, so crunchy and full of flavor. Straight away we thought, ‘Wow’ this is completely different from anything we’d ever had. We have a big family. We spread the apples around to their homes. Suddenly that’s all there was. You know, ‘Where’s the Envy?’ Getting that sort of feedback was amazing. Now, every grower in Hawkes Bay wants to grow Envy. It’s certainly nice to get a head start on an apple like that.

Benton Roy

Yakima Valley, Washington
I was attracted to the Enza model in the way they plant proprietary varieties of apples and partner with the grower all the way through. I felt like it could be the future of family farms like ours so we jumped in with both feet. It’s really been neat to visit New Zealand and have folks come and visit us up here. The exchange of knowledge and cooperation from almost opposite sides of the world has really been a fun experience. I think last year we were probably a third of the state’s crop.

Mark Gores

LAKE CHELAN, WASHINGTON
We heard there was another apple with the same parentage as the JAZZ™, a Gala/Braeburn cross but still a totally different apple, and they had pictures of it from New Zealand. And I raised my hand as quick as I could, so to speak. I wanted to get it out into the orchards to see what it was going to perform like. Right away, you see its growth habits and it looked like it was exactly what we needed. There was nothing out there like it in terms of a firm, sweet apple. I don’t think there’s anything that touches it in terms of the density of its flesh and sweetness.